Alpha Modus Holdings, Inc.

Alpha Modus Holdings, Inc., through its operating subsidiaries, is a technology and intellectual property company focused on the development, protection, licensing, and commercialization of data-driven systems designed to enhance consumer engagement and decision-making within physical retail environments. The Company was founded in 2014 and is headquartered in Cornelius, North Carolina. Alpha Modus’ core strategy centers on the creation, licensing and enforcement of a proprietary patent portfolio covering systems and methods for real-time monitoring, analysis, and response to consumer behavior at or near the point of purchase. The Company’s technology is designed to convert previously unstructured consumer interaction data into actionable insights using advanced analytics and artificial intelligence. These insights may be used to support personalized marketing, dynamic digital engagement, smart planograms, inventory management, and enhanced in-store customer assistance. Evolution of the Business Model In its early years, Alpha Modus engaged in technology development and limited commercial deployments, including work in financial markets and real estate analytics. During this period, the Company developed algorithmic and analytics-based systems leveraging cloud infrastructure and cognitive computing tools and received industry recognition for innovation in cloud-based analytics. In 2018, Alpha Modus acquired certain assets, including intellectual property and pending patent applications, from a retail technology company.