Krispy Kreme, Inc.
The Joy of Krispy Kreme Krispy Kreme, Inc. ( KKI and, together with its subsidiaries, the Company or Krispy Kreme ) is one of the most beloved and well-known sweet treat brands in the world. Over its …
The Joy of Krispy Kreme Krispy Kreme, Inc. ( KKI and, together with its subsidiaries, the Company or Krispy Kreme ) is one of the most beloved and well-known sweet treat brands in the world. Over its nearly 89-year history, Krispy Kreme has developed a broad consumer base globally and currently operates in 42 countries through its unique network of shops ( Doughnut Shops ), partnerships with leading retailers, and growing digital business. The Company’s purpose is to touch and enhance lives through the joy that is Krispy Kreme. Our Business Model We are an omni-channel business that focuses on fresh, high-quality doughnuts with 15,194 points of access globally as of the end of fiscal 2025. We refer to the points of access where consumers can purchase our doughnuts as our Global Points of Access or Points of Access when referring to points of access in a particular region or segment. We sell doughnuts to consumers through three main channels: (1) Hot Light Theater Shops and Fresh Shops, (2) fresh delivery, and (3) digital. These channels are supported by a capital-efficient Hub and Spoke model, which leverages production capabilities of our Hubs to deliver fresh doughnuts to our Spokes. The primary components of our Hub and Spoke model are as follows: Doughnut Factories: Non-consumer facing production Hubs, which provide fresh doughnuts to our Spoke locations in certain countries or regions.
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